TelecomTV Resolutions: Getting down to work with the Cloud

3 LIVE & INTERACTIVE SESSIONS IN 24 HOURS
18 May 2010 - 09:00 BST (GMT+1) - ASIA
18 May 2010 - 12:30 BST (GMT+1) - EUROPE
18 May 2010 - 17:00 BST (GMT+1) - AMERICAS

Clearing the fog to see the Cloud: The Cloud has been described as a ‘once in a generation opportunity’ but for whom? Infrastructure as a Service, Platform as a Service or Software as a Service? Or all three?

This panel discussion will focus on why 'Cloud' is not just ASP (applications service provision) or SAAS (software as a service) or any other acronym recycled. Cloud might involve these sorts of arrangements but goes further to define a new way of both using and offering IT as a set of functions rather than as a collection of boxes. As such it causes a ripple of responsibility-change, both within and between players. Cloud involves technology, but it's really about culture.

So who's doing what?
What are the different business models at play and who is playing with them? What are the different types of vendors now in the field and how are the opportunities being seized.

We tend to think of cloud as a technology being used differently. In fact, aren't the challenges and issues really about corporate 'culture', not technology? About moving on and up to sell and/or buy services not boxes and raw functions?