March 27, 12pm ET - FREE WEBCAST - Monetizing Your Association’s Hybrid Event!

Tony Lorenz, founder of bXb Online, will discuss best practices for monetizing hybrid events in a webcast by INXPO.

Here's the overview:

A digital extension can be a great way to expand the reach of your physical event. But are you getting the revenue that you should from this element of your association’s portfolio? Join bXb Online founder Tony Lorenz as he discusses best practices for covering the costs of digitally extending your event, and building significant profit over time, as well. A few areas he will cover include:

• How treating your digital extension as an asset increases the value of both your physical and online platforms
• Your membership base as a revenue source over time
• Integration of your physical and online sponsor/exhibitor opportunities
• Pay-per-view models that work in the right place at the right time
• Use of your online extension as a way to build membership in your association
• The holy grail - behavioral data and its potential impact on your business

 You can register at:

http://www.inxpolive.com/