, a “virtual environment” software company, announced that it is using Akamai
Technologies, Inc.’s Media Delivery services as a prime element of its latest a-la-carte virtual event services platform for deliverance of unified, highly interactive media experiences online. VCopious has a unique model in the SaaS (software as a service) based market as they offer booth a SaaS-based solution as well as a fully licensed software solution so you can buy the software outright and use it on your own servers and run your own events or create a perpetual virtual environment.
The fully customizable VCopious platform provides a tool for companies to operate and administer the software in one or both environments (SaaS or self hosted), with the facility to port the platform back and forth as business requirements evolve. The flexibility with their virtual events services enable organizations to connect and interact with global communities as they need.
As a client of Akamai’s Media Delivery solution for streaming live and on demand content, VCopious leverages the reach, measurability, and power of the Akamai platform, which is the world’s largest fault-tolerant network including 73,000 servers in 70 countries – to stream content both live and on-demand in any format. Akamai identifies the optimal Akamai server closest to the user, from what is called the “edge” of the internet, which allows for the best quality streaming experience even when experiencing huge volume spikes. Thus, VCopious event services organization empowers organizations to set up virtual events in less than 24 hours, providing rapid world-wide reach and incomparable bandwidth capabilities to support large scale multimedia or interactive content.
"As a leading innovator in the virtual environment software space, it is critical for VCopious to provide highly differentiated virtual event experiences that are scalable, sticky, and seamlessly delivered,” said Ken Hayward, CEO of VCopious. “Working with Akamai enables us to deliver rich, high-quality, interactive content to our customers while providing the best user experience possible.”
VCopious also teamed up with Rackspace Hosting, to offer clients extra flexibility and security features. The partnerships and combined with the SaaS or purchase options allow companies and associations to produce economical, fully branded virtual events and virtual environments for marketing, collaboration, expanding product knowledge, answering technical questions, building teamwork, communicating strategy, or selling products or services.
“We think there is definitely a market for the option of purchasing the software,” said Michael Doyle, executive director and strategic consultant for the Virtual Edge Institute. “2011 is really going to be a year where a lot of new pricing options and service options will play out in the market. We are at a tipping point and combining new pricing models which much improved—really easy to use platforms and a lot of user innovation, this already rapidly growing market could accelerate by 2X or more. Corporate use is finally moving beyond the pilot stages with companies (that I’m under NDA with so I can’t mention because they feel they are going to be first to adopt and will gain significant market advantage!) rolling out enterprise wide, perpetual environments for internal and external facing events, learning, meetings and more. Associations are about a year behind or so so expect to see a significant growth in association’s adoption where the membership and chapter model are ideal for virtual environments.”
Ken Hayward will be participating at the Virtual Edge Summit
(co-located with the PCMA annual meeting) in Las Vegas January 12-13, 2011. The Virtual Edge Summit is the only hybrid event to help events, meeting, learning and association professionals keep up to date with the techniques and technologies driving business engagement through the sue for digital elements and virtual environments.