The Virtual Edge Institute (VEI) provides the following promotional
and market development activities on behalf of and for its Level II
Corporate members:
- Virtual Edge
Newsletter - (Educational, Demand Generation and
Lead Generation) This is a monthly newsletter that seeks to
reach a broad audience of events, meeting and marketing
professionals with information, best practices and case studies
that promote the overall benefits of virtual event technology
solutions. It will also cover news from member companies. Level
II Members receive a 180 by 180 (pixel) ad and link in the email
version as well as monthly coverage of news.
- Virtual Events
Resource Book - (Educational, Demand Generation,
Lead Generation) VEI Level Il Corporate members will get
first opportunity to submit content to the resource book currently
being downloaded multiple times per day from the Virtual Edge
website. VEI will continuously advertise the free book and Level
II Members will receive a monthly list of all those who downloaded
the book.
- VirtualEdge.org
Site Exposure - (Educational, Demand Generation
and Lead Generation) VEI members will have the advantage of
exposure on the VirtualEdge.org community website and be allowed to
post news, events, jobs, blogs, and other relevant content or
announcements. Level II Members receive a logo and link and can
to post in all sections.
- Social Media
Marketing - (Educational, Demand
Generation) The Virtual Edge team will diligently seek out
and respond to tips from members on subjects that are relevant to
the virtual events and meetings industry. In some cases this may be
responding to critics of virtual events and in others correctly
positioning virtual event solutions and technology as solutions to
marketing and collaboration challenges. Level II Members where
appropriate, will receive mention in these postings.
- Ecomeeter - (Educational,
Demand Generation<) The 'ecomeeter' is a program
designed to aggregate the calculations for total carbon avoided by
meeting virtually as well as measuring the relative success of the
attendees that attend the events. Aggregated data will then be used
to promote the effectiveness and benefits of virtual meetings.
All Level II Members promoted in email marketing and get website
advertising on ecomeeter.com.
Additional Opportunities for Members
- Virtual Edge
Summits - (Educational, Demand Generation and Lead
Generation) These are meshed events that seek to bring
together the leading minds and experienced practitioners in the
virtual events and meeting space to share best practices, case
studies, techniques, findings and to network with suppliers and
their peers. All Members benefit from overall industry
exposure. (Sponsorship opportunities available.)
- Market
Studies - (Educational, Demand Generation and Lead
Generation) The market studies that VEI will propose will
be aimed at aiding in the understanding of the benefits of virtual
events and meetings for marketing and collaboration purposes. VEI
will not rank or analyze platforms or environments. All Members
benefit from overall industry exposure. Sponsors receive the
list of all report recipients and ad in report. (Subscription
rates apply.)
Level I Foundation Corporate Membership
Information