The Ecosystem Surrounding Virtual Events is Building--Don't be Left Out

There is not a day that goes by now that I don’t get a call or email from a company that is scrambling to establish their presence in the virtual event and meeting space. From major event management companies that are forming alliances and building out programs and practices (watch George P Johnson, Immersa Marketing and Maritz to name just a few), to staffing firms and headhunters scouring the landscape for corporate clients as well as the virtual events service providers.

Over the next few weeks the announcements will likely begin to flow and will start what I predict will be a fast paced, widespread build out of the ecosystems that is going to be needed to handle the volume of virtual events that will be looking to come to market from all segments of industry not just the tech early adopters.

I encourage anyone who is involved with panning and producing physical events to take this opportunity to get in now while we are still at the very early stages of this build out and expand your offerings and skills. Organizations that want or must more meetings virtual need people that understand the elements and best practices of physical events so that they can transition what works in the physical world to the virtual worlds.

A great place to start would be at Virtual Edge Summit this May but before that, you might want to download our free Virtual Event Resource Book being released next week. Check back then for info on how to get your copy.