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Event Marketing

9 Best Business Event Invitation Email Examples Ideas

How can an event run well without invitation? Invitation is as much as important as the event itself. It is the first thing that will come in hand of your […]
  • 8 min read
  • Jan 18, 2021
Insights

Pricing Strategy: How to Establish Your Market Positioning

Pricing Strategy – I often come across businesses that set their ticket prices very low to attract bigger crowds. The problem is that their brand, sales, marketing and even the […]
  • 4 min read
  • Jan 14, 2021
Event Marketing

Event Insights: Pricing Paradox

Pricing your products or services well is important for business sustainability. What happens when you lower your standards or sell yourself short just to get to your markets? Well, you […]
  • 2 min read
  • Jan 11, 2021
Insights

How to Tap Into Story at Your Next Event: The Perfect Blend

Your launch story is simply how you present information to your prospects. What are you about? Why should they care? I’ve always wondered why some launch stories hit it big […]
  • 4 min read
  • Jan 05, 2021
Insights

How to Make Your Event Impactful: Reputation and Credibility

How to Make Your Event Impactful: Reputation and Credibility – Marketing is all about spreading the word to the right people at the right time. There isn’t any exact formula […]
  • 2 min read
  • Jan 04, 2021
Event Marketing

Use Of Keywords In Determining Website Structure: How To Use Keywords in Your Content

Keywords determine your website structure and thus your web marketing plan and social networking strategy. Site pages should be planned in levels. The index page is at level 1. The […]
  • 2 min read
  • Jan 01, 2021
Event Marketing

How To Promote An Event On Facebook: 25 Things You Need to Know About Facebook

Facebook is often the first social media stop for most businesses, such as the meetings and events industry – probably because it has the largest base of personal users (somewhere […]
  • 2 min read
  • Dec 31, 2020
Event Marketing

Simple Tips to Supercharge Your Event with Social Media

If you’re like most organizers, you spend a lot of time making sure your event goes off flawlessly. Ensuring your attendees have a great experience is always your top priority. […]
  • 2 min read
  • Dec 29, 2020
Event Marketing

Marketing Guide: 4 Tips for Marketing Your Virtual or Hybrid Event

This is the series of short articles on marketing your digital event. Though much about audience acquisition for digital events mirrors your activities for physical events – great databases, solid […]
  • 1 min read
  • Dec 28, 2020
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