Insights Event Insights: Trigger Timing See, just like any marketing effort, your emails are messages that are going out to your prospects. When mapping out your event launch strategies, you need to plan how to […] 1 min read Jan 21, 2021
Event Marketing 9 Best Business Event Invitation Email Examples Ideas How can an event run well without invitation? Invitation is as much as important as the event itself. It is the first thing that will come in hand of your […] 8 min read Jan 18, 2021
Insights Pricing Strategy: How to Establish Your Market Positioning Pricing Strategy – I often come across businesses that set their ticket prices very low to attract bigger crowds. The problem is that their brand, sales, marketing and even the […] 4 min read Jan 14, 2021
Event Marketing Event Insights: Pricing Paradox Pricing your products or services well is important for business sustainability. What happens when you lower your standards or sell yourself short just to get to your markets? Well, you […] 2 min read Jan 11, 2021
Insights How to Tap Into Story at Your Next Event: The Perfect Blend Your launch story is simply how you present information to your prospects. What are you about? Why should they care? I’ve always wondered why some launch stories hit it big […] 4 min read Jan 05, 2021
Insights How to Make Your Event Impactful: Reputation and Credibility How to Make Your Event Impactful: Reputation and Credibility – Marketing is all about spreading the word to the right people at the right time. There isn’t any exact formula […] 2 min read Jan 04, 2021
Event Marketing Use Of Keywords In Determining Website Structure: How To Use Keywords in Your Content Keywords determine your website structure and thus your web marketing plan and social networking strategy. Site pages should be planned in levels. The index page is at level 1. The […] 2 min read Jan 01, 2021
Event Marketing How To Promote An Event On Facebook: 25 Things You Need to Know About Facebook Facebook is often the first social media stop for most businesses, such as the meetings and events industry – probably because it has the largest base of personal users (somewhere […] 2 min read Dec 31, 2020
Event Marketing Simple Tips to Supercharge Your Event with Social Media If you’re like most organizers, you spend a lot of time making sure your event goes off flawlessly. Ensuring your attendees have a great experience is always your top priority. […] 2 min read Dec 29, 2020