Show Article with category "Event Marketing"

How to Design the Best Event Calendar – Event calendars play a crucial role in today’s digitalized world. An Event calendar allows users to view organized events based on the dates on the website. In simple terms, it will enable users to see what events are coming up quickly. Based on data by, Builtin, it […]

How to Choose the Right Influencers for Your Event Marketing Activities – Virtual events are the new normal. The new normal has risen up influencer marketing. With an event marketing activities concept, we are undergoing a revolution. We’re striving to live better by the day. From conducting small webinars to big launches, everything is making […]

Advancements in technology and social media have opened new channels for the digital marketing. Virtual events are now becoming even more popular. Brands across the globe are encouraging these types of events for their inclusivity and cost-effectiveness. Even corporate giants such as Cisco and IBM are shifting to digital marketing and making efforts to switch […]

How To Promote Your Event On YouTube – YouTube ranks 2nd in the top search engines list, right after Google. In fact, video content has started attracting consumers on a wider range. Thereby increasing marketing potential for brands. Additionally, statistics suggest that consumers are 75% more attracted to a brand after watching its videos. Keeping […]

Creating event apps is becoming more popular each day. It’s because going digital has become the new motto of companies in all the sectors. In fact, there are 25% of the app administrators who believe that a minimum of 50% app downloads are required. This is to ensure a good ROI from the event. How […]

What is B2B Event Marketing? People interacting with people fosters greater sales than any other channel. Knowing this statistic, it’s only fair that buyers and wholesalers accelerate the buying process by minimizing middlemen. A good B2B event marketing strategy will drive such campaigns. The in-person attendance of the vendors through B2B event marketing makes it […]

Selecting the Right Content for Your Live Stream – Video marketing is a powerful content marketing strategy used by brands to communicate their story. Many people would rather watch a video than learning something by reading about it. This is the power of visuals! 57 percent of companies are planning to spend more on streaming […]

How To Use Video Emails – Videos encapsulate the visual as well as the auditory capacity of the audience. This motivates them to pay attention to videos significantly more than reading bland emails. Videos provide the potential of delivering content creatively and thereby making it engaging. Due to this attribute, using videos for email marketing […]

How To Make Your Events Show Up on Google Search – Google is the more widely used search engine by users on the internet. It is responsible for ranking links to websites if they fulfil various criteria. Search Engine Optimisation (SEO) decides the order in which websites are displayed to users. The algorithms associated with […]