Event Email Marketing Ideas to Encourage Your Invitees Attending the Event

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If you’re searching for some event email promoting ideas, then you may find some of the best inspirations below that can encourage your invites to turn into attendees.

Until now event email marketing is recognized for its strong power. Not only email, modern marketing also uses other internet-based tools to connect with wider audience such as social media.

In case you’re looking for the perfect event email marketing examples, prepare to be disappointed because there’s no such a thing. However, it is still possible to maximize the marketing to revolve your goal.

Having some event email template can help your virtual attempt to fill up your upcoming event. It still needs to be tailored for your special needs and preferences, but the template can give you some ideas.

An attractive event announcement email is also beneficial for both in-person and virtual event, especially when it comes to awareness and response rates.

According to a 2017 study, event and entertainment industry report higher 12% open rate and higher 2% click-rate by using emails. Another study found that email is used by event marketers as a single, most effective method to encourage registration.

Whether you need inspirations of event email subject lines or contents, follow these elements below to optimize your marketing campaign through email:

  • Have a targeted list. Build a list of recipients instead of random receivers. This can ensure higher click-through, open, and response rates by selecting the campaign to be targeted to specific type of audience that matches your event.
  • Value preposition. Event reminder email examples usually show how a short statement can briefly explains to the recipient why they should attend your event and let them know what can motivate them to do so.
  • Provide detailed information. Even event cancellation email, let alone invitation should provide enough details for the readers to know what exactly they can expect from the event and the details that can guide them to attend your event.

Below, you can find some of the best event email examples to use to promote effective virtual marketing. You can use any of the samples and ideas for different types of events to increase the hype of the attendees and maximize your campaigns.

Creative and Appealing Event Email Ideas for Your Virtual Promoting

How a marketer can increase the effect of email promotion to the optimum? By looking at the event confirmation email example below, you can start small research of how a proper email is written and what content should be included.

Creative and Appealing Event Email Ideas for Your Virtual Promoting

Check out these pre-event email examples and follow the format to apply best practices to attract attendees.

Virtual Product Launch Email Event Invitation Template

Hi [First Name],

I would like to personally invite you to our flagship online keynote, [Event Name – like the event website], on [Date]. Streaming from [Venue], you’ll hear about our vision for unlocking the power of [Product Name]. We’ll dive deeper into the future of [Vertical], as well as share our vision for [Vertical trend] and the practical ‘how-tos’.

Keynote highlights include:

[List out 3-5 highlights – You could use images to highlight]

Register now

P.s. If you’re not able to join us, be sure to register and we’ll send the recording your way.

Webinar Invitation Email Sample

We are delighted to invite you to our upcoming webinar on [Topic] taking place on [Date] at [Time]. This is a unique opportunity to join a thought-provoking discussion with industry leaders and experts, gain insights into the latest trends, and learn about best practices.

At [Company/Association], we strive to bring together the best minds in the industry to share their knowledge and experience. Our webinars are designed to provide you with actionable insights, strategies, and tools that you can implement immediately to drive results and achieve your business goals.

This edition of our webinar series will focus on [Topic]. Here are some key highlights:

A panel of industry experts sharing their insights and best practices
Interactive Q&A sessions with the speakers
Exclusive access to resources and tools to help you drive results
Break out reports for networking opportunities with other professionals in the industry

To register for the webinar, simply click on the link below and fill in your details. Once you have registered, you will receive a confirmation email with all the details you need to join the webinar.

[CTA button – Register Now]

We look forward to seeing you at the webinar and to having you as an active participant in this exciting event.

Zoom Invitation Email Template

I look forward to you joining for our virtual gathering on Zoom. I have also provided the calendar link The meeting ID and password are included below:

Date & Time : [Insert Date & Time]

Meeting ID: [Insert Meeting ID]

Password: [Insert Password]

[Insert Add to Calendar Link]

To join the meeting, simply click on the link below and enter the meeting ID and password:

[Insert Zoom Meeting Link]

If you haven’t used Zoom before, I request you to download the Zoom app on your computer, tablet, or smartphone for free. If you have any questions or need assistance, please don’t hesitate to reach out to me.

Best Event Email Examples to Use as Ideas and Inspiration

By now, at least you have understood the underline of the email marketing importance of an event. It is time to put the knowledge into action by actually start creating the email. You don’t have to start from scratch, though.

Here are some event email ideas and examples that can show you how to build excitement and interest for you upcoming event. Add your touches of creativity and provide your own message and brand to the template.

Simple and short invitation email for event

Hello [First Name],

Are you ready to join us for an unforgettable event?

We invite you to join us for [Event Name] hosted by [organizer] on [date and time] at [location].

You are on top of our invitee list. At this event, you’ll have the opportunity to [briefly mention key event highlights/benefits].

Don’t miss out on this opportunity to [event goal]. Register now and book your spot on the VIP list.

[Registration button]

We can’t wait to see you there!

Event Invitation Email Template for Conference

Are you tired of attending conferences that leave you it was a waste of time?

Well, get ready for something different. We’re thrilled to invite you to [Event Name]. Since it is our [Number of edition] edition we’re breaking all the rules and taking the experience to a whole new level. Trust us, you won’t want to miss it.

We have lineup of renowned speakers, informative sessions, and exciting networking opportunities. Here is the initial lineup

[Add few teasers]

So register now and book your calendar for [Number of days of event] – [Date] at [Venue] in [City].

[Registration Link]

Business Event Invitation Email Sample

Hello [First Name],

I’m thrilled invite you to our upcoming business event, [Event Name]. This year, we celebrate our [number]-year anniversary.

As a valued business partner, you have always been a part of our success, and we would like to celebrate with you at a formal dinner followed by cocktails on [Date] at [Time].

I am also excited to announce that [Name], a well-known expert in [industry], will be joining us to share insights and strategies on [topic]. I am sure you will find their presentation informative and engaging.

My humble request is that you RSVP and provide us with your food preferences to help me and my team plan the event better.

Choose Food Preferences [RSVP Link – CTA]

We can’t wait to celebrate with you!

Lunch Invitation Email

I would like to invite you to join us for a delicious lunch. I have booked a table at [Restaurant Name] on [Date] at [Time].

It’s a wonderful opportunity to catch up with each other over some great food. The restaurant specializes in [Insert cuisine], and you can check out the menu at [menu link].

The restaurant recommends [insert dress code] as the dress code, and you can find directions to the restaurant here: [insert Google Maps directions link].

The bill will be split amongst everyone attending. You can RSVP by [RSVP Date] and I will take care of the rest.

I look forward to seeing you there!

Holiday Party and Christmas Party Invitation Email to Employees

Ho ho ho! It’s that time of the year again. 🎄🎅🏻🦌

We have plenty of festive surprises and exciting activities in store for you, including the long-awaited Secret Santa reveal. It’s finally time to find out who your Secret Santa is and exchange gifts!

This year it’s “Ugly Sweater Outfit” theme! It’s time to dust off those ugly sweaters and get creative. Make sure to wear the most outrageous, tacky, and over-the-top sweater you can find. ☃️

The [Company name] christmas holiday party will take place on [Date] at [Time] in the [Venue Name].

Plus one’s are welcome. Please RSVP by [Date] and let us know if you have any dietary restrictions.I am getting married !

Fundraising Event Invitation Email for Inviting People to a Charity Event

Hi [Name],

We would like to invite you to join us for our annual charity event. This year, we are raising funds to support [Charity]. Your participation will help make a difference in the lives of those in need.

The event will take place on [Date] at [Time] at [Location]. There will be food, drinks, and entertainment provided.

Tickets are $[Amount] per person and can be purchased online [ticketing link]. All proceeds will go directly to [Charity]. We hope to see you there.

Event Invitation Letter Sample for Networking Event

I highly recommend you make it a visual template for networking.

You are invited !

Join us for an exclusive invite-only networking social event on [Date] at [Venue]

We are extending this invitation to only [number] thought leaders and professionals, including yourself.

The agenda for the evening:

Engaging conversations, where you can share insights and experiences, and
Build new connections with other like-minded individuals.
Learn about our [project or product name]
Beer, wine, hors d’oeuvre and to end with a sit-down dinner

Don’t miss out [First Name]

RSVP by [FOMO date]


(source: nunify.com)

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