Hosting hybrid events has been around for some time. However, they are not as mainstream as virtual events. But with the world grappling with coronavirus pandemic, it is a great time to introduce hybrid events to keep business running. For the uninitiated, a hybrid event is where you combine live streaming using technology with in-person […]

With half the world under different stages of lockdown due to the Coronavirus, it has tested the caliber of even the most capable event managers. These talented and resourceful individuals are no stranger to handling disasters and last-minute crises where events are concerned. To say that this current pandemic has affected businesses is an understatement. […]

According to a survey published by NewVantage, the percentage of companies investing in Big Data and AI initiatives rose from 97.2% in 2019 to 98.8% in 2020. This includes some of the biggest companies, including Google, JP Morgan Chase, Glaxo Smith Kline, and Bank of America, among others. But how exactly are these innovations driving innovation […]

Events are the hottest thing in the marketing industry at present. More and more business owners continue to embrace this form of marketing, primarily because of its result-oriented nature. A study by EMI & Mosaic shows that about 70% of people become a regular customer of a specific brand after attending marketing events. The same […]

In-person events are gaining ground in the modern iteration of marketing. More and more consumers continue subscribing to the idea of live events, as opposed to other forms of indirect marketing events. According to a recent study by EvenyMB, about 52.6% of business owners increase their investment in tech events every year. Technology, of course, […]

Talent acquisition has been a challenge for recruiters who have tons of applicants, which makes it hard to interact and choose the most competent employees. When companies who run virtual businesses face his challenge, digital talent assessment tools come in handy. With an advanced tech industry, it is now possible to help employers make a […]

According to Cox Automotives, having accessible digital retail increases sales by 51%. It provides important product information, increases departmental profits, and allows valuable interactions with the customers. To increase efficiency, profitability, and create loyal customers, here are a few guidelines you have to make a physical shift on customer dealership. So here are a digital […]

The key to any successful virtual event is using effective marketing strategies. While there are numerous ways to make your content engaging, generating leads, and increase attendees is what makes the event most productive. So here are some of the most effective steps for marketing a virtual event. Create Attractive Event Page Use eye-catching graphics […]

Major companies like Amazon, IBM, and Apple hold annual virtual recruiting events, and they have paved the way for many other agents to follow the same. Organizing a virtual career fair to hire employees and improve networking lowers travel expenses and saves time. However, setting up a virtual recruiting event can get challenging during the […]