Event data is one of the core elements in the event business world. It helps you know your customers better, their behaviors and preferences. The advancement in event app technology has allowed organizers to run events seamlessly through various devices. It is beneficial for both the organizers and the attendees as it enables them to […]

How to Choose the Right Influencers for Your Event Marketing Activities – Virtual events are the new normal. The new normal has risen up influencer marketing. With an event marketing activities concept, we are undergoing a revolution. We’re striving to live better by the day. From conducting small webinars to big launches, everything is making […]

Advancements in technology and social media have opened new channels for the digital marketing. Virtual events are now becoming even more popular. Brands across the globe are encouraging these types of events for their inclusivity and cost-effectiveness. Even corporate giants such as Cisco and IBM are shifting to digital marketing and making efforts to switch […]

Tips For Calculating Social Marketing ROI – In today’s world, return on investment (ROI) has become an important part of the social media platforms and brands. Your strategies can prove successful if you have a high social media revenue. Social marketing ROI is a metric system to show the amount of value your strategies have […]

How to Choose the Right Payment Gateway for Events – Are you hosting an event that involves the attendees paying you for the service they have availed? Or are you unhappy with your current service provider and want to find the right one? In both of these cases, you need to find the right payment […]

How To Promote Your Event On YouTube – YouTube ranks 2nd in the top search engines list, right after Google. In fact, video content has started attracting consumers on a wider range. Thereby increasing marketing potential for brands. Additionally, statistics suggest that consumers are 75% more attracted to a brand after watching its videos. Keeping […]

Creating event apps is becoming more popular each day. It’s because going digital has become the new motto of companies in all the sectors. In fact, there are 25% of the app administrators who believe that a minimum of 50% app downloads are required. This is to ensure a good ROI from the event. How […]

What is B2B Event Marketing? People interacting with people fosters greater sales than any other channel. Knowing this statistic, it’s only fair that buyers and wholesalers accelerate the buying process by minimizing middlemen. A good B2B event marketing strategy will drive such campaigns. The in-person attendance of the vendors through B2B event marketing makes it […]

Event organizers are often in a jiffy when deciding what mobile event app to select! You are not alone. Are you looking for an appropriate event app, but don’t know how to choose? Worry not, we bring you a step-by-step guide to help you choose a perfect app for hosting events virtually! Tips for Choosing […]