Show Article with category "Event Marketing"

The greater the marketing strategy, the bigger the event will be. Holding an event can’t be separated from marketing process. As an event planner, you might wonder what kind of […]

If you have built your own website by employing usability designers, SEO staff and internet marketing consultants, you should be ready to push some traffic to the site to test […]

The way to build perceived value is by hitting the right emotional triggers in the right audience at the right time. Throughout your launch you need to engage your audience […]

Email marketing is one of the pillars of our communication with prospects. We have different email campaigns running in parallel for different sets of lists. We’ve already talked in detail […]

Once you have your lists segmented into their appropriate categories, you will be able to have multiple conversations with different sets of people at the same time. Since these conversations […]

Are you planning to have a virtual event? If yes, it’s good for you to think about how to make people come to your event. Event invitation is one of […]

Surveys – Getting people involved in surveys is a great way to continue your conversation with them. It tells them that you value their input. You can ask them through […]

While it may lack the flair of social media, email is far from becoming obsolete. In fact, even Facebook’s chief operating officer (COO) admits that email is the first thing […]

You can drive tons of traffic to your site, but unless those site visitors take the next step and buy something, there is little point in driving them there. Fortunately, […]